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Throttle

Trust & data

How Throttle works, and how it pays for itself

A plain-English summary. The Privacy Policy and Terms govern.

The short version

  • Browsing the market costs nothing and does not require an account. No ads anywhere on a listing page, ever.
  • We never sell your personal information. Not your email, not your name, not your saved searches, not your watchlist, not a record of what you looked at.
  • We do publish and license aggregated, de-identified market data — statistics about machines and prices, computed across thousands of people, with nothing in them that points back at any one of you. Dealers, lenders, insurers and researchers pay for that.
  • We keep a log of how the site is used — which filters get used, which categories get looked at — with your identity replaced by a salted hash and never the words you typed into the search box.
  • Our crawler reads dealer websites, says who it is, obeys robots.txt, and stops within a day of being asked.

How we make money

Three things, and these are all of them:

What we record

  • A log of site use (a search, a view, a save), to fix Throttle, train our own models and build market statistics.
  • Your identity there is a salted one-way hash; signed-in rows keep your user id so we can honour a deletion request.
  • We train models on de-identified data and public posts, and may license de-identified data products and models; none of that sells your personal information.

The details: the Privacy Policy.

What we never record

Never storedWhat we keep instead
Your IP addressA country code in the log; elsewhere a salted hash, or a few minutes in memory to rate-limit
Your browser's user agent stringA coarse family such as safari-mobile or bot
Your email, name, phone number or anything you typed about yourselfNothing. These never reach the log at all
The full page that referred youThe hostname only
The words you type in the search boxThe shape of the search: which filters, how many results, how it was sorted

Data we license meets the CCPA/CPRA de-identified standard, and we publicly commit never to attempt to re-identify it; every licensee is bound to the same rule by the Data Licence.

The promises

  • No ads on listing pages, and no dealer can pay for a better position.
  • We never sell your personal information, or share it for cross-context behavioural advertising.
  • An honest crawler: it names itself, obeys robots.txt, reads dealers' own websites and never anything behind a login. Any marketplace or aggregator we read is listed on the ThrottleBot page.
  • Dealers opt out with one email to [email protected]; removed within 24 hours.

Not promising

Prices come from dealer sites and can be wrong; confirm with the seller.

What you control

  • Global Privacy Control and Do Not Track. If your browser sends either signal, we honour it — the behaviour log stops recording you.
  • Delete your account. From your settings. It removes your profile, saved searches, watchlist and the user id on your event rows; the Terms and the Privacy Policy say exactly what survives.
  • Ask what we hold. Email us and we will tell you, and export it.
  • Your full rights — access, correction, deletion, portability, and the rest — are in the privacy policy, with the addresses to use.

Tell us

Spot something wrong? Email [email protected]. Binding: Terms, Privacy Policy, Data Licence, API Terms, Community Guidelines.